Indy Magnetizes $311.1 Million

When the final tally of Memorial Day weekend ticket sales is calculated, Indiana Jones and the Kingdom of the Crystal Skull is expected to wind up with $311.1 million worldwide, with about $151.1 million of that amount coming from the U.S. and Canada, according to Paramount Pictures, its distributor. The movie reportedly got a boost from 30- and 40-year-old moviegoers, a demographic group that is more selective about the films it takes in in than the primary teens and 20-year-olds who make up the primary movie-going audience. "That [older] audience was excited to see the movie and excited to bring their kids with them," Paramount distribution chief Rob Moore told Reuters. The expected $151.1-million Memorial Day gross in the U.S. was surpassed only by the $153 million that Pirates of the Caribbean: At World's End took in over the same holiday weekend last year. The top ten films for the four-day (Friday through Monday) holiday weekend, according to studio estimates compiled by Media by Numbers (Thursday results are not included): 1. Indiana Jones and the Kingdom of the Crystal Skull, Paramount, $126,040,000; 2. The Chronicles of Narnia: Prince Caspian, Disney, $28,642,000; 3. Iron Man, Paramount, $25,650,000; 4. What Happens in Vegas, $Fox, $11,150,000; 5. Speed Racer, Warner Bros., $5,205,000; 6. Baby Mama, Universal, $4,208,100; 7. Made of Honor, Sony/Col/Rev, $4,200,000; 8. Forgetting Sarah Marshall, Universal, $2,19,9120; 9. Harold & Kumar Escape From Guantánamo Bay, Warner Bros., $1,200,000; 10. The Visitor, Overture Films, $91,7000.


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